Analyst/Sr Analyst, Customer Insights and Analysis
Fort Worth, TX
Full-time
Onsite
Entry, Mid, Senior Level
American Airlines is a leading airline company that offers a dynamic work environment. The Analyst/Sr Analyst in Customer Insights and Analysis will create insights that influence decision-making, leveraging data science methods including AI and machine learning to deliver impactful analytics-driven projects.
Applying advanced analytical techniques to answer customer-centric questions relevant to the business
Collaborating with other teams to gather the right information from various sources so you can implement advanced statistical methodologies to optimize how our business can best perform
Obtaining, manipulating, cleaning, and analyzing structured and unstructured data from diverse sources
Conducting exploratory analysis including hypothesis testing, statistical inference and statistical analysis (predictive and/or prescriptive)
Partnering with business and technical stakeholders to translate challenging business problems into data science solutions
Partnering with other commercial teams and IT to develop and implement customers segmentations relevant to our commercial strategic objectives
Working with other teams across the organization to integrate and centralize customer data for analytics purposes to increase customer knowledge across the organization, including but not limited to third party data, digital behavior, operational metrics, etc
Measuring and evaluating marketing outreach efforts, and generating clear, actionable insights from them
Selecting appropriate analytical tools and write code/queries to generate outputs supporting strategy and decision making
Presenting updates to key stakeholders, including senior leadership regarding the evaluation of customer centric analytics and meaningful findings to the business
Qualification
Required
Bachelor's degree with 2+ years of equivalent practical experience in a quantitative discipline (e.g., Data Science, Applied Mathematics, Statistics, Operations Research, Business Analytics, Computer Science, Engineering, etc.)
Experience with Machine Learning, Data Science, and AI-driven techniques
Experience with at least one programming language (e.g., SQL, Python, R, Java)
Practical experience with data extraction, cleaning, and analysis
Proficiency in Microsoft Excel and PowerPoint
Ability to perform customer data analysis using complex data sets
Strong organizational skills and ability to balance multiple projects concurrently
Inquisitive thinker who is continuously on the lookout for opportunities to improve and innovate with data science solutions
Ability to work cross-functionally and communicate/work with diverse business groups
Preferred
Master's degree in Quantitative field
Experience with data visualization (e.g., Tableau, Power BI)
Airline, aviation or transportation industry experience
Experience in quantitative marketing (correlation, clustering, segmentation, regression)
Experience with XGboost, KNN Neighbors, Random Forest
Benefits
Travel Perks: Ready to explore the world? You, your family and your friends can reach 365 destinations on more than 6,800 daily flights across our global network.
Health Benefits: On day one, you’ll have access to your health, dental, prescription and vision benefits to help you stay well. And that’s just the start, we also offer virtual doctor visits, flexible spending accounts and more.
Wellness Programs: We want you to be the best version of yourself – that’s why our wellness programs provide you with all the right tools, resources and support you need.
401(k) Program: Available upon hire and, depending on the workgroup, employer contributions to your 401(k) program are available after one year.
Additional Benefits: Other great benefits include our Employee Assistance Program, pet insurance and discounts on hotels, cars, cruises and more
American Airlines is an airline company that operates a diverse fleet of aircraft, including narrow-body and wide-body jets. It is a sub-organization of American Airlines.
