Publicis Groupe is a leading networked experience agency that creates magnetic experiences for brands. The Analyst, Data Operations role involves analyzing data, maintaining dataflows, and ensuring data quality across marketing systems to support the agency's operational processes.
Analyzing data and consulting with subject matter experts to design and develop business rules for data processing
Setting up and/or maintaining any existing dataflows in data wrangling tools like Alteryx or Google Dataprep
Creating and/or maintaining SQL scripts
Where applicable, working with data engineers to assure specifications are understood and followed
Monitoring, troubleshooting, and remediating data quality across marketing data systems ensuring full understanding of client deliverables
Designing and executing data quality checks
Keeping up to date on digital media operations – new partners, buy changes, etc
Maintaining ongoing management and stewardship of data governance, processing, and reporting
Governing taxonomy additions, application, and use
Serving as a knowledge expert for operational processes and identify areas of improvement to ensure appropriate turnaround times and data quality standards are being met
Evaluating opportunities for simplification and/or automation for reporting and various processes
Qualification
Required
1-2 years of applicable experience
A four-year college degree; advanced degree is a plus
Strong attention to detail
Excellent oral and written communication skills
Passion for problem solving, data automation and finding efficiencies in current processes
Passion for digital marketing, eagerness to learn in a constantly changing space, and a natural curiosity
Proficient with SQL and data visualization tools (i.e. Tableau, PowerBI, Google Data Studio)
Comfortable in a fast-paced and deadline-driven environment
Preferred
Knowledge and experience with Python and/or R a plus
Experience with tools like Alteryx a plus
Experience working with Google Cloud and AWS a plus
Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation
Benefit
Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.
Publicis Groupe is a digital and interactive communication services provider.