Omnicom is a leading global marketing and corporate communications company, and they are seeking a Data Science and Analytics professional to join their Marketing Science team. This role involves executing measurement plans, producing campaign reports, and collaborating with planning teams to optimize media strategies.
Production of campaign reports and analyses according to measurement plans
Development of dashboards in data visualization tools such as Datorama and Tableau
On-going data QA to ensure data used for reporting and analysis is accurate
Development of observations and actionable insights around campaign results
Data storytelling of results and analyses in presentation decks/slides
Presenting reports and proposals to clients during monthly and weekly phone calls
Partner with the Planning and Investment teams on annual budget setting, media plan development and ongoing budget / plan optimization
Keep in front of industry trends and developments by engaging in training
Qualification
Required
Experience in integrated marketing related to media and/or customer journey development, including budgeting, revenue forecasting, ROI development
Expertise in audience-based marketing and data-driven advertising
Solution development: analytic skills, critical thinking and clarifying strategic & operational issues as relates to data and analytics. Problem-solving skills to drive issues to resolution
Stellar communication skills
Comfortable working in ambiguous situations
A university degree and 1+ years of data and analytics experience in advertising, management consulting, marketing or digital consulting
Preferred
Knowledge of agency-side media campaign planning and execution process is desirable, but not required
Benefit
Hybrid work arrangement
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.
Equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law.
Omnicom is the world’s leading marketing and sales company, built for intelligent growth in the next era.