Horizon Media is the largest and fastest growing privately held media services agency in the world. The Manager, Advanced Analytics will apply sophisticated modeling and advanced analytic techniques to guide clients’ media spending plans, while cultivating effective working relationships with various stakeholders.
Support the development of Closed-Loop and attribution solutions for key client verticals.
Assist in modeling and analytic efforts to provide insights into new product launches/initiatives.
Constantly look for ways to improve the usage of Horizon’s existing data and analytics infrastructure.
Work with stakeholders to improve current analytic processes and develop new capabilities that set us apart in the marketplace.
Use automation and technology to increase efficiency and to provide the infrastructure to scale.
Bring an 'outside in perspective' to analytic development; explore, identify and assess external best practices - and translate to the relevant application internally.
Establish and maintain excellent working relationship with key functional areas, as well as HMI Analytics and other stakeholders throughout Horizon.
Act as a liaison between the Analytics team, Data team, and the internal Brand, Activation and Operational areas.
Extensive brand team and client interaction and day-to-day management.
Qualification
Required
Predictive Modeling and Experimental design expertise, and Big Data exposure are mandatory.
Must be at an expert level in using data mining tools such as SQL, and at least at an intermediate level in using modeling tools such as R, Python or SAS.
Bachelor’s degree required.
Excellent problem solving skills and a dogged determination to work an issue through to its satisfying conclusion are both a must.
Ability to generate clear, concise and comprehensive analyses that tell the story behind the data!
Business acumen – understands the strategic levers of the business and how analytics is a catalyst for decision making.
Demonstrated ability to be creative; to put structure around vague and unstructured requests/discussions.
Consulting skills – can explore business view and work with them to develop mutually owned solution; can solve problems in complex situations using creative and conceptual reasoning.
Persistence: Demonstrate tenacity and willingness to go the distance to get new things done.
Comfortable in dealing with ambiguity and managing change, plus the capacity to move through road-blocks with enthusiasm and alacrity.
Strong verbal communication skills, extremely well-organized.
Analytical mindset with knowledge and passion for media, data and technology.
Creative thinker that is willing to challenge the norm to improve analytic processes.
Proactive individual with strong problem solving skills and an entrepreneurial spirit.
Collaborative, can-do attitude a must.
Pragmatic – seeks and develops solutions understanding and communicating the relevance to others.
Ability to translate technical subject matter into relatable business terminology and respond to unexpected questions on the spot.
Proven effectiveness in managing business relationships.
Experience in fast-paced environment, possessing the ability to work on multiple projects simultaneously.
Preferred
2-4 years of experience required in the Advanced Analytics realm, preferably in media, consulting or an adjacent field.
Deep expertise in advertising platforms and/or the ad tech industry preferred.
Benefit
Health insurance coverage
Life and disability insurance
Retirement savings plans
Company paid holidays
Unlimited paid time off (PTO)
Mental health and wellness resources
Pet insurance
Childcare resources
Identity theft insurance
Fertility assistance programs
Fitness reimbursement
Horizon Media is the largest and fastest growing privately held media services agency in the world.
