Google is a leading technology company committed to empowering and providing equitable opportunities for all. The Associate Product Marketing Manager will lead marketing strategies for products, working cross-functionally to enhance user engagement and product growth.
Assist in defining and executing go-to-market strategies and campaigns for new product or feature launches and measure efficacy against Key Performance Indicators (KPIs)
Assist in developing programs aimed at acquiring customers (including business strategies, messaging, collateral, events), increasing our engagement with them and measuring the efficacy of such programs
Support team in evaluating product and feature improvements to better meet user needs, product readiness for launch, and communicate the new developments to users
Assist in developing client and executive narratives and presentations, case studies, and content designed to accelerate the business momentum to better engage Google's customers and agency partners
Assist in executing marketing related tasks within the scope of a larger product or project, under guidance from the manager
Qualification
Required
Bachelor's degree or equivalent practical experience
Experience in marketing, brand management, strategy consulting, agency, technology, or related fields through full time roles, internships, projects, or academic classes
Preferred
Maximum 3 years of total full-time work experience
Possess a deep understanding of and enthusiasm for Google's product ecosystem, technological innovations, and leadership in the Artificial Intelligence (AI) space. This should be paired with a proven interest in marketing and tech and a solid understanding of Google's AI tools
Demonstrated global mindset and ability to think across disciplines, industries, cultures and scenarios, with comfort with ambiguity and being agile
Excellent problem solving and analytical skills, with the capacity for understanding and developing strategy
Developed program/project management and communication skills
Benefits
Google specializes in internet-related services and products, including search, advertising, and software. It is a sub-organization of Alphabet.
