Belden Inc. is a global connectivity technology company focused on intelligent connectivity and digitization solutions. The Broadband Marketing Content Specialist supports the creation and execution of sales collateral, digital promotion, website, social media, public relations, and event marketing content while reporting on marketing performance.
Draft, edit, proofread, and format content for digital channels (blogs, eBooks, whitepapers, social posts, webpage copy, paid thought leadership, email campaigns)
Collaborate with Digital Specialist to develop monthly content calendar
Partner with Product Managers to develop and review product-related content for sales enablement collateral
Manage product website content and updates (content posting, image placement, link checks, and QA)
Upload, organize, tag, and maintain marketing and sales content in sales enablement app
Manage PR content by assisting in the draft of press releases and outreach for paid media communications
Compile regular performance reporting across web, landing pages, and blog content to help identify trends and improvement opportunities
Qualification
Required
Bachelor's degree in Marketing, Communications, or related field combined with a Minimum 1 year of relevant experience (including internship or co-op) executing content for a B2B or professional brand
Familiarity with SEO best practices and tools
Strong writing, organization and analytical skills with the ability to manage multiple priorities
Critical thinking and willingness to learn new tools and processes
Comfortable working cross-functionally and taking feedback through review cycles
Preferred
Experince with some form of Project Management tools is helpful
Benefits
Additional incentives based on the level of the role
Hybrid and remote work practices where feasible
Health, dental, and vision benefits
Long-term and short-term disability insurance
Life insurance
HSA/FSA
Matching retirement plans
Paid vacation
Parental leave
Employee stock purchase plan
Paid leave for volunteer work in the community
Training opportunities
Professional talent management and succession planning
Corporate health and well-being initiatives
A work culture committed to diversity, equity, inclusion, and sustainability
Belden Inc. delivers complete connection solutions that unlock untold possibilities for our customers, their customers, and the world.
