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Ford Motor Company
·
September 9, 2026
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UX Researcher, Mixed Methods

Dearborn, MI
Full-time
Hybrid
$85K/yr - $143K/yr
Entry, Mid Level
Ford Motor Company is seeking a UX Researcher and Data Analyst to support its Digital Product Design team and Customer Confidence Center of Excellence. The role combines mixed-methods UX research, customer experience survey program support, data analysis, reporting, and process improvement to help product teams make evidence-based design decisions.
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Responsibilities

  • Support and execute planning, conducting, moderating, and analyzing a variety of research activities — including usability studies, heuristic evaluations, concept testing, and usability benchmarking — to help the team deliver high-quality designs that satisfy and delight customers
  • Partner closely with design and product teams to understand research goals and plan activities accordingly
  • Analyze research findings and translate them into clear, digestible insights for internal partners and stakeholders
  • Assist with supplier and internal program management, including program planning, survey timing roadmap, sample procurement, budget/administrative tasks, and managing an ad-hoc request log
  • Support ongoing customer and vehicle reporting, data dissemination, tracking performance to KPIs, competitive benchmarking, and deep-dive reporting and analysis
  • Investigate and help manage data pipelines and support data integration initiatives, including VOC dashboard updates and training
  • Improve data analysis process efficiency by documenting, standardizing, and formalizing processes, leveraging integrated data sources, and using LLM and other project management tools to reduce time spent on urgent requests

Qualification

Required

  • * Bachelor's degree, or equivalent education/experience, in a research or quantitative field (data science, statistics, computer science, psychology, or related)
  • * 1-3 years as a User Researcher, Human Factors specialist, VoC analyst, or CX Researcher, including on-site research or UX design coordination/project management
  • * 1–3 years as a data analyst, with experience in data integration and process efficiency
  • * Advanced proficiency in MS Excel, PowerPoint, Word, and communication tools
  • * Experience using AI tools for secondary data analysis, unstructured customer feedback analysis, data presentation, and process automation
  • * Working knowledge of quantitative and qualitative research methods (sampling, questionnaire design, fielding, data capture, reporting)
  • * Familiarity with statistical analysis, including hypothesis testing, A/B comparisons, and time series analysis
  • * Availability to travel up to 25%
  • * Present effectively to senior management and cross-functional teams
  • * Comfortable with changing demands, early-stage vehicle programs, and emerging technologies
  • * Self-starter who manages multiple tasks with minimal direction
  • * Passion for UX and customer-centered design
  • * Strong customer empathy and problem-solving skills
  • * Excellent teamwork, interpersonal, and communication skills
  • * Strong organizational skills with attention to detail

Preferred

  • * Degree in Engineering, Human Factors, UX, Human-Computer Interaction, Industrial Design, or related field
  • * Technical acumen for setting up/troubleshooting functional prototypes
  • * Experience with Agile processes (Jira)
  • * Experience with design/research tools (Figma, Protopie, Dscout, Qualtrics, User Testing), SQL, advanced statistical modeling (regression, clustering, ML), and visualization tools (Power BI, Tableau, Excel VBA, SAS, Looker Studio)
  • * Experience with data wrangling (transformation, cleaning, validation) for analysis-ready datasets
  • * Experience with R programming
  • * Automotive industry experience

Benefits

  • Immediate medical, dental, vision and prescription drug coverage
  • Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
  • Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
  • Vehicle discount program for employees and family members and management leases
  • Tuition assistance
  • Established and active employee resource groups
  • Paid time off for individual and team community service
  • A generous schedule of paid holidays, including the week between Christmas and New Year’s Day
  • Paid time off and the option to purchase additional vacation time
  • Hybrid work arrangement with a requirement to be onsite four or more days per week
We don't just make history -- we make the future.
Glassdoor
3.9
Founded in 1903
Dearborn, Michigan, USA
10001+ employees
https://www.ford.com