KeyBank is committed to being a champion for their clients, and they are seeking a Web Content Specialist to manage and execute webpage updates on Key.com. This role involves collaborating with various teams to ensure effective web content management while adhering to established standards.
Create new webpages and/or edit existing pages within the content management system, Adobe Experience Manager
Setup vanity URLs and redirects to ensure proper access to content
Collaborate with partners within user experience, design, project management, marketing technology, analytics, product management and compliance
Provide feedback on tasks, timing, and availability
Proactively meet with partners to advise, schedule, and manage projects and content updates for key.com
Support marketing campaigns and promotions with appropriate landing pages for paid search, direct mail, email, social media, and online banking offers
Determine possible solutions, create requirements, and gather information leveraging people within Key or partner agencies
Support general website bug and/or new functionality testing and provide feedback and/or validation
Qualification
Required
Minimum of 2 years previous work experience in website management and/or digital marketing field
Experience with web content management systems
Proven ability to recognize and edit effective web content with an understanding of basic HTML to create compelling online experiences
Understanding of web marketing concepts including search engine marketing, search engine optimization, knowledge of industry online best practices and web standards
Cultivates and thrives in a creative, energetic, innovative and exciting environment
Ability to effectively manage and execute numerous projects simultaneously with minimal supervision
Ability to take initiative, negotiate effectively and build productive relationships with business partners
Effective verbal and written communicator, able to communicate with a variety of audiences and management levels, and translate business requirements into technical requirements
Ability to work both independently and as a member of a team
Strong attention to detail
Preferred
Bachelor’s Degree preferred in web development, marketing or related field
Benefits
At KeyBank we’ve made a promise to our clients that they will always have a champion in us.
