Levi Strauss & Co. is seeking a Marketplace Insights Analyst to join its Global Marketplace Insights team. The role translates consumer, cultural, brand, and marketplace data into actionable recommendations, supports research and campaign effectiveness initiatives, manages consumer engagement programs, and develops reporting and presentations to inform marketing and brand decisions.
Support and, with appropriate guidance, own defined qualitative and quantitative research workstreams, from business-question framing and research design through analysis, synthesis and activation
Analyze consumer, cultural, brand, and marketplace trends to identify business opportunities and risks
Translate data into clear, applicable recommendations for partners
Use AI-enabled research and productivity tools to accelerate insight generation, synthesis, reporting, and knowledge management while maintaining appropriate human review and quality control
Summarize findings from proprietary research, syndicated data, social listening, secondary research, and internal data
Support campaign concept testing, message and tagline testing, creative evaluation, and post-campaign learning
Partner with Global Marketing teams to understand consumer response to brand plans and activations
Help develop learning agendas for seasonal campaigns, brand projects, and priorities
Manage Consumer Council operations, including participant engagement, session planning, recruiting coordination, facilitation, and reporting
Surface ongoing consumer feedback and new opportunities for partners
Convert direct consumer input into concise, grounded, and applicable recommendations
Analyze social conversation, cultural trends, competitive activity, and latest issues to identify opportunities, risks, and possible effects for Levi's brand, marketing, and business strategy
Develop recurring reports and executive-ready summaries of brand performance, cultural signals, and competitive activity
Help integrate social and cultural insights into brand planning and campaign development
Develop recurring dashboards, trackers, templates, and reporting deliverables
Prepare compelling presentations for senior leaders, Global Marketing, and partners
Support adoption and understanding of Marketplace Insights tools, resources, and best practices across the organization
Manage defined data requests and respond to ad hoc business questions with managerial guidance
Coordinate research timelines, inputs, and deliverables to ensure insights arrive in time to shape decisions
Support external agency and vendor relationships, including project setup, fieldwork coordination, quality control, and synthesis
Identify practical process improvements that increase the efficiency, consistency, and influence of the team's work
Qualification
Required
Bachelor's degree in Marketing, Psychology, Business, Economics, Sociology, Statistics, Analytics, or a related field
0–4 years of experience in consumer insights, market analytics, consulting, brand strategy, or a related discipline
Working knowledge of quantitative and qualitative research methods and an interest in consumer behavior
Proficiency with AI-enabled research, and productivity tools and apply appropriate validation and quality-control practices to ensure insight accuracy
Make complex findings understandable
Proficiency in PowerPoint and Excel
Experience with social listening, survey research, consumer panels, syndicated data, brand health, campaign testing, or segmentation
Applicants must be legally authorized to work in the United States at the time of hire and must not require current or future employment visa sponsorship. The company does not participate in the H-1B cap lottery or sponsor initial employment visas. Candidates with an existing H-1B visa that is eligible for transfer may be considered
Preferred
experience with data visualization tools
Benefit
Hybrid work schedule based in the San Francisco, CA headquarters, with expected in-office work 3 days per week typically Tuesday-Thursday.
Base pay
Incentive plans
401(k) matching
Paid leave
Health insurance
Product discounts
Levi Strauss & Co. is a brand-name apparel company designs, markets, and sells jeans, casual and dress pants, jackets, skirts, and more.